GameCamp Light #3 on 18th of January 2023

GameCamp Light #3 on 18th of January 2023

January 18, 2023 5:30 pm
January 18, 2023 10:00 pm

Overview

GameCamp Light is a monthly event that brings together individuals interested in the business aspects of mobile gaming and apps. It is held both:

 
It is a great opportunity for people to learn about the latest developments in the mobile gaming and app industry and to network with others in the field.
 

Register for GameCamp Light #3:

 

GameCamp Light 3

GameCamp Light

GameCamp Light

GameCamp Light
 
Topics touched during GameCamp Light events

  • Growth in mobile gaming and apps
  • mobile gaming and apps market
  • monetisation in mobile apps and games
  • data/measurement in mobile gaming and apps
  • getting investment for mobile and apps projects
  • User Acquisition in mobile gaming and apps

 

Why should you join GameCamp Light and online roundtables?

There are several reasons why someone might want to join GameCamp Light:

  • to gain practical knowledge: By attending GameCamp Light, you will have the opportunity to learn about the latest developments and best practices in the mobile gaming and app industry.
  • to network with others in the industry: GameCamp Light provides an opportunity to connect with other professionals in the mobile gaming and app industry. This can be especially valuable for those who are looking to build connections and learn from others who are working in the field.
  • to stay up-to-date: Attending GameCamp Light regularly can help you stay informed about the latest trends and developments in the mobile gaming and app industry, so you can stay competitive in your own work.

Overall, joining GameCamp Light can be a great way to learn, network, and stay up-to-date in the mobile gaming and app industry.
 

Online GameCamp Gaming/App roundtables

Together with GameCamp Light we will be organising online Gaming/App roundtables:

  • they are for people specialising in Gaming/Apps topics (Growth and User Acquisition, Data, Monetisation, Creative) and Gaming/App founders
  • sessions run in small groups (10-15 people) where people exchange knowledge, experience, views on the market.
  • session’s duration is about 1hr.

 
Joining the Online GameCamp Gaming/App roundtables requires

  1. registration for GameCamp Light event
  2. adding information about your interest area to the form (without that we will not be able to add you to any of the roundtables groups).

 

Recordings from the session

As our speakers kindly agreed to share the recording, I am adding it here.

Mobile Gaming/Apps 2022 and Beyond.

 

What types of creatives work at Google App Campaigns?

 

Made to stick – deep-dive into retention benchmarks and insights in post-COVID world

 
 

  • Dmitrii Ilinov
Mobile Gaming/Apps 2022 and Beyond
5.30pm - 6.00pm

Mobile gaming is at the forefront of changes in the app economy driven by the global economic slowdown. In this presentation, you will learn: • what the current market state actually looks like • which game categories face the most challenges in this climate • who’s seeing the greatest success despite the headwinds • how top apps are finding success • which opportunities you can pursue despite a down market

Data.ai, Senior Account Executive for CEE and Middle East
  • Mariusz Gasiewski
  • Thiago Nam
What types of creatives work at Google App Campaigns?
6.00pm - 6.30pm

What types of creatives seems to be best working at Google App Campaigns (based on the data). What are the differences between creatives in different countries? Examples and best practices

CEE Mobile Gaming Lead, Google
Global Lead, Business of Mobile Games at Google
  • Mateusz Bochenczak
Made to stick - deep-dive into retention benchmarks and insights in post-COVID world
6.30pm - 7.00pm

Are retention rates in games and apps really declining? What trends can we see based on AppsFlyer data from 2022?

Senior Account Executive at AppsFlyer
Networking (beer + pizza)
7.00pm -10.00pm
7.00pm - 10.00pm
Dmitrii Ilinov

Dmitrii Ilinov

Data.ai, Senior Account Executive for CEE and Middle East
Mariusz Gasiewski

Mariusz Gasiewski

CEE Mobile Gaming Lead, Google
Mateusz Bochenczak

Mateusz Bochenczak

Senior Account Executive at AppsFlyer
Thiago Nam

Thiago Nam

Global Lead, Business of Mobile Games at Google
The event is expired