LTV Measurement

Presentations from 7th edition of GameCamp that happened on 15th of October 2019.

LTV measurement – presentations from 2nd day


Growth markets in mobile gaming


Ad LTV in mobile gaming: deep dive into industry.


Not so trivial lessons learned from launching mid-core games.


Predicting user acquisition payback: methods and tools.

Optimising user acquisition through LTV prediction.


User Acquisition focused on LTV on steroids.


Big Problem, BigQuery: User Feature Engineering in Event-driven Analyticss.


LTV measurement and multi-touch attribution.