Presentations from 4th edition of GameCamp that happened on 10 of December 2018. During 4th edition we had:
- 6 presentations and discussion panel
- 176 people
- from 102 gaming companies.
- Adam Tyszer – Huuuge Games
LTV from Ads. Challenge and solution: Huuuge Games and Tap Tap Games example.
- Noam Kagan – Deemedya
Data driven decisions- AI and Machine Learning in games.
- Alex Grach – AppsFlyer
How to leverage attribution data. Especially for advanced user acquisition?
- Mariusz Gąsiewski – Google
Effective creatives in user acquisition.
- Kentaro Sugiura – Huuuge Games
Japanese market in mobile gaming.
- Nathaniel Barker – Kolibri Games (Fluffy Fairy Games)
Creating truly player-centric games – how we do it at Kolibri Games?
- Bart Nowakowski – The Knights of Unity, Dennis Makowsky – InnoGames
Google Play Instant impact on games KPIs.
Presentations from 3rd edition of GameCamp that happened on 17th of September 2018.
- Mariusz Gasiewski – Google
How to start working with LTV measurement in mobile gaming. How to go to advanced strategies?
- Aviv Laufer – DoiT International
LTV measurement and gaming analytics for a scale. Build Your Own Event Analytics Pipeline Using BigQuery, Dataflow, and K8s. Jelly Button case study
- Łukasz Kwiecień – Huuuge Games/TapTap Games
User Acquisition? Where do I even start?
- Norbert Simionescu, Mariusz Gąsiewski – Google
Advanced approach to Google Universal App campaigns.
- Chi-Yang Lin, Kentaro Sugiura – Huuuge Games
Chinese market in mobile gaming.
- Paweł Weder, Łukasz Kwiecień – Huuuge Games/TapTap Games
How to do soft launch for a mobile game effectively?.
- Jan Chichłowski – Mindsense Games
Stand out of the crowd! Secrets of app stores marketing.
Presentations from 2nd edition of GameCamp that happened on 25th of June 2018.
- Mariusz Gąsiewski – Google
How to use Firebase predictions for better game monetisation. Presentation based on examples and case studies.
- Felipe Iregui – Google/AdMob
CPM of ads in my games is low…How can I improve it? Deep looking at optimisation techniques for AdMob activities?
- Alex Grach – AppsFlyer
Mobile ad fraud deep dive with AppsFlyer
- Anna Janiszewska, Elizaveta Elizarova – Google
Gender bias in Mobile Gaming. How to develop games for right audiences and good profit?.
- Łukasz Miądowicz – Huuuge Games/Tap Tap Games
The rise of Hyper-casual & takeaways from Tap Tap Games.
- Felipe Iregui – Google/AdMob
Rewards Ads. How to do it right? Where it works better, where it works less (type of game and country).
- Mariusz Gąsiewski – Google
Game monetization and promotion in Asia (with focus on JP, KR, South Asia). What do we know about players and payers. Which countries you should focus on for specific type of the game? Asian benchmarks.
- Norbert Simionescu – Google
Who plays mobile games? Data based on Google surveys.
Presentations from 1st GameCamp edition:
- Paweł Weder – HuuugesGames
Effective A/B testing, using Firebase testing. Presentation based on examples and case studies.
- Mariusz Gąsiewski – Google
Google Analytics for Firebase in practice? How to work with it?
- Marek Wawro – Flaber
CTO view on Firebase. How I used Firebase in my projects? Where I loved, where I saw limitations?
- David Vávra – Settle Up
Tips & tricks for Firebase storage and Firebase functions.
- David Vávra – Settle Up
Tips & Tricks for Firebase databases and authentication.
- Michał Tuszyński – inFullMobile
Serverless backend with Firebase functions
- Peter Tyszyński – inFullMobile
Firebase remote config tips & tricks.