Jun
10-2021
Founder’s Journey: Learning from iteration
Past
Iteration is important part of doing any business. It is even more crucial in gaming where user's expectations and market's reality change often. How ...
Online
May
25-2021
Growing and Optimising User Acquisition
Past
Growth and User Acquisition is like growing a tree. It’s not only about planting, but you need to choose the right ground, than water it and tak...
Online
May
20-2021
Founder’s Journey: growing Data and Growth competences
Past
Data and Growth became one of most important aspects of growing gaming and apps business. How you can develop and then grow Growth and Data competence...
Online
May
13-2021
Optimal ad monetisation
Past
There is no such thing as “the best, universal” ad monetisation. It’s a grail. But what you can actually head for, is an “opti...
Online
May
6-2021
ASO via A/B testing – what to do and what to avoid
Past
Write, test, change, try again. ASO and app store A/B testing is so much about details and nuances. Sometimes very small, hard to notice change can br...
Online
Apr
8-2021
Creative that works – creative process and creative testing
Past
How to find creative that really works? New concepts vs iteration? Approaches to look for inspirations and test different types of creatives. We have ...
Online
Apr
1-2021
Founder’s Journey: From start to scale
Past
Imagine a very tough, endless running game. From the first level you struggle with time, resources and energy. But you are determined. You move forwar...
Online
Mar
18-2021
Effective User Acquisition – preparation and learnings
Past
User Acquisition - process through which new users or customers are acquired for a mobile app business through marketing-driven activity. We all know ...
Online
Feb
25-2021
Founder’s Journey: From Start to Scale
Past
Building and growing a gaming business is not an easy challenge. Are you interested in Founders stories? How did they move their companies from Start ...