Presentations from 8th edition of GameCamp

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Presentations from 8th edition of GameCamp that happened on 4-5th of February 2020. During 8th edition we had:

  • 20 presentations
  • 305 people
  • from more than 180 companies from: Poland, Romania, Ukraine, Belarus, Estonia, Lithuania, Slovakia, Croatia, Slovenia, Ireland, Serbia, France, Czechia, Austria, Germany, Israel, Russia, Cyprus, UK, US, India, Hungary, Finland, Spain, Turkey.


Growth – presentations from 1st day


Growth trends based on the data

Growth Strategies: Lower Your CPI by Implementing ASO into UA Workflow.


Enabling the growth of the game through performance marketing in 2020


Scaling UA activity – the challenges of growth.


How ASO Has Changed in 2019 and What’s Next. Our experience in creatives and ASO techniques


Driving profitability of Google App Campaigns in scale. What is easy, what is difficult? Strategic and operational approach. Learnings taken from Huuuge Games campaigns.


Facebook’s and Social Creative Best Practice that worked for Huuuge


Creativity & Performance: Best buddies in mobile marketing.


Data in mobile gaming – presentations from 2nd day


In-app offers monetization from basics to advanced technics based on Crazy Panda experience.


Learnings and insights from Benchmarks+ | Performance Insights for 1.2bn Monthly Players from 2019.


How do we do ad-hoc tasks in our Data Scientist team?


Data Science behind UA.


Using Data Science for Behavioural Game Design.


Best Mobile Engagement Practice in 2020.


Building cost-effective mobile product & marketing app analytics based on GCP. Case study.


State of Mobile Gaming Marketing in 2019 based on data.


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