As Global Lead for Google’s Mobile App business, Thiago leads Google’s Ads strategy to innovate with bidding solutions & creatives in order to scale client’s business. He has also shaped Northern Europe Gaming Customers for success in the past 2 years. Before Google, he worked at multiple gaming studios, including Ubisoft, Tapps & Gazeus Games.
GameCamp Light is a monthly event that brings together individuals interested in the business aspects of mobile gaming and apps. It is held both: in-person at Google for Startups Campus in Warsaw online for those who are unable to attend in person. It is a great opportunity for people to learn about the latest developments in […]
Seems like a fundamental question and probably we won’t answer it clearly, but our speakers will share their experience and ideas on how to navigate. Read the data, trust your heart. Or other way round.
All presentations are based on examples and case studies.
Creative became one of most important levers in performance marketing. What are creative best practices in gaming and non-gaming? What trends did we observe in creatives for mobile games and apps? All presentations are based on examples and case studies.
